Del Oro 2012

PRSA San Antonio hosted a banquet on May 3 at the DoubleTree Airport Hotel to recognize winners of the chapter’s tenth annual Del Oro Awards dinner and PRSA’s 65th anniversary. Univision’s beautiful and talented “Despierta San Antonio” host Cristina Blackwell served as the mistress of ceremonies. The chapter presented 26 trophies or awards in the La Plata division for PR campaigns and the El Bronce division for PR tactics. New to the program was the introduction of the “Best of Show” awards given to the practitioners or teams with the highest scoring La Plata entry and the highest scoring El Bronce entry and the Chapter’s Board Member of the Year award. Four practitioners received Del Oro Awards for outstanding individual achievement in public relations. 

2012 Individual Award Winners

Tex Taylor Lifetime Achievement Award - Christie L. Goodman, APR, Intercultural Development Research Association

Public Relations Professional of the Year Award - Mary Ullmann Japhet, San Antonio Sports

Community Service Award - Javier A. Flores, City of San Antonio

Horizon Award - Krystal L. Jones, San Antonio Convention & Visitors Bureau

Board Member of the Year Award - Robert Sheldon, APR, Creative Communications Consultants, Inc.

Del Oro 2012 Campaigns And Tactics Award Winners

La Plata Awards of Excellence

Volunteer Recruitment Campaign - Thanksgiving 2011
Jerry Arellano & Marsha Wiltz, Christian Senior Services

"Food 4 SA” Campaign
Security Service Federal Credit Union Corporate Communications Team

CPS Energy Shows Greater Appreciation for its Military Veterans
Sam Taylor, CPS Energy

Luminaria 2011 - Arts Come to Light
Creative Civilizations

U.S. Hispanic Chamber of Commerce 2011 National Convention
Creative Civilizations

AccessAbility Fest 2011
Michelle Richard, iTAC with AccessAbility Fest 2011 Committee

South Texas Research Facility Dedication
Tina Luther & Jacquelyn Pfeiffer

UT Health Science Center San Antonio
Best Places for Military Retirement: Second Careers

USAA with Fleishman-Hillard
Be One in a Million

San Antonio Public Library Public Relations,
Scholastic, San Antonio Public Library Foundation

U.S. Hispanic Chamber of Commerce 2011 Media Relations Campaign
Creative Civilizations

High impact, high profile: Building a reputation on business success
Pierpont Communications

2011 Luminaria Social Media Campaign
Creative Civilizations

“Best of Show” Award

CPS Energy Shows Greater Appreciation for its Military Veterans”
Sam Taylor, CPS Energy

La Plata Campaigns Awards of Merit 

Tobin Center for the Performing Arts - Groundbreaking Ceremony
Creative Civilization

CPS Energy Savers Program Makes it Easier for Customers to Save Energy, Money Campaign
CPS Energy

Communicating Safety as a Top Priority Internal Communications Campaign
CPS Energy

Celebrating National Library Week, Facebook-Style
The University of Texas at San Antonio Libraries

El Bronce Awards of Excellence

Broadcaster
Pam Maris, Vincent McDonald, Ed Flores, Barbara Burris, Frank Jimenez, Michael Freberg & Mark Hill, CPS Energy

Luminaria – Arts Come to Light Media Guide
Creative Civilization

"Do You Want Fries with That?"
San Antonio Public Library Public Relations & Graphics

The Illusion of the Artificial
Will Sansom, UT Health Science Center San Antonio

UT Medicine San Antonio - Promoting the Practice
Elizabeth Allen, Sheila Hotchkin, Rosanne Fohn & Will Sansom

UT Health Science Center San Antonio
Organ Donation Broadcaster Story

Sarah Mills & Pam Maris, CPS Energy
CPS Energy Works for You Show on TVSA

Albert Cantu, John Moreno, Gary Chavez & Rudy Guerrero
CPS Energy

“Best of Show” Award

“The Illusion of the Artificial” news release
Will Sansom

UT Health Science Center
San Antonio Zoo and Creative Noggin | Giraffes are Back Grand Opening

El Bronce Tactics Awards of Merit 

U.S. Hispanic Chamber of Commerce: 2011 National Convention Media Guide
Creative Civilization

U.S. Hispanic Chamber of Commerce: The Voice of Hispanic Business in America Editorial Op-Ed Column
Creative Civilization

Por Vida Facebook Video Contest
Security Service Federal Credit Union