Del Oro 2012
PRSA San Antonio hosted a banquet on May 3 at the DoubleTree Airport Hotel to recognize winners of the chapter’s tenth annual Del Oro Awards dinner and PRSA’s 65th anniversary. Univision’s beautiful and talented “Despierta San Antonio” host Cristina Blackwell served as the mistress of ceremonies. The chapter presented 26 trophies or awards in the La Plata division for PR campaigns and the El Bronce division for PR tactics. New to the program was the introduction of the “Best of Show” awards given to the practitioners or teams with the highest scoring La Plata entry and the highest scoring El Bronce entry and the Chapter’s Board Member of the Year award. Four practitioners received Del Oro Awards for outstanding individual achievement in public relations.
2012 Individual Award Winners
Tex Taylor Lifetime Achievement Award - Christie L. Goodman, APR, Intercultural Development Research Association
Public Relations Professional of the Year Award - Mary Ullmann Japhet, San Antonio Sports
Community Service Award - Javier A. Flores, City of San Antonio
Horizon Award - Krystal L. Jones, San Antonio Convention & Visitors Bureau
Board Member of the Year Award - Robert Sheldon, APR, Creative Communications Consultants, Inc.
Del Oro 2012 Campaigns And Tactics Award Winners
La Plata Awards of Excellence
Volunteer Recruitment Campaign - Thanksgiving 2011
Jerry Arellano & Marsha Wiltz, Christian Senior Services
"Food 4 SA” Campaign
Security Service Federal Credit Union Corporate Communications Team
CPS Energy Shows Greater Appreciation for its Military Veterans
Sam Taylor, CPS Energy
Luminaria 2011 - Arts Come to Light
Creative Civilizations
U.S. Hispanic Chamber of Commerce 2011 National Convention
Creative Civilizations
AccessAbility Fest 2011
Michelle Richard, iTAC with AccessAbility Fest 2011 Committee
South Texas Research Facility Dedication
Tina Luther & Jacquelyn Pfeiffer
UT Health Science Center San Antonio
Best Places for Military Retirement: Second Careers
USAA with Fleishman-Hillard
Be One in a Million
San Antonio Public Library Public Relations,
Scholastic, San Antonio Public Library Foundation
U.S. Hispanic Chamber of Commerce 2011 Media Relations Campaign
Creative Civilizations
High impact, high profile: Building a reputation on business success
Pierpont Communications
2011 Luminaria Social Media Campaign
Creative Civilizations
“Best of Show” Award
“CPS Energy Shows Greater Appreciation for its Military Veterans”
Sam Taylor, CPS Energy
La Plata Campaigns Awards of Merit
Tobin Center for the Performing Arts - Groundbreaking Ceremony
Creative Civilization
CPS Energy Savers Program Makes it Easier for Customers to Save Energy, Money Campaign
CPS Energy
Communicating Safety as a Top Priority Internal Communications Campaign
CPS Energy
Celebrating National Library Week, Facebook-Style
The University of Texas at San Antonio Libraries
El Bronce Awards of Excellence
Broadcaster
Pam Maris, Vincent McDonald, Ed Flores, Barbara Burris, Frank Jimenez, Michael Freberg & Mark Hill, CPS Energy
Luminaria – Arts Come to Light Media Guide
Creative Civilization
"Do You Want Fries with That?"
San Antonio Public Library Public Relations & Graphics
The Illusion of the Artificial
Will Sansom, UT Health Science Center San Antonio
UT Medicine San Antonio - Promoting the Practice
Elizabeth Allen, Sheila Hotchkin, Rosanne Fohn & Will Sansom
UT Health Science Center San Antonio
Organ Donation Broadcaster Story
Sarah Mills & Pam Maris, CPS Energy
CPS Energy Works for You Show on TVSA
Albert Cantu, John Moreno, Gary Chavez & Rudy Guerrero
CPS Energy
“Best of Show” Award
“The Illusion of the Artificial” news release
Will Sansom
UT Health Science Center
San Antonio Zoo and Creative Noggin | Giraffes are Back Grand Opening
El Bronce Tactics Awards of Merit
U.S. Hispanic Chamber of Commerce: 2011 National Convention Media Guide
Creative Civilization
U.S. Hispanic Chamber of Commerce: The Voice of Hispanic Business in America Editorial Op-Ed Column
Creative Civilization
Por Vida Facebook Video Contest
Security Service Federal Credit Union

