Meeting/Event Information

Guiding Your Organization Toward Diversity & Inclusion


June 30, 2020
12:15 PM - 1:00 PM
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Zoom Meeting


As communication professionals, it is our duty to facilitate discourse and create messages that will educate, influence and create change.

We often serve as the moral conscience for our organizations and clients, so it is our obligation to have conversations that will create opportunities for diversity, inclusion and equality. In our personal lives, we should also seek to fully understand sensitive and cultural issues to create real change and not just go along with social media trends. 

PRSA SA pledges to use our voice for the unheard, to promote anti-racism and ensure a future of equality in the Alamo City. Please join us for an open conversation with certified diversity and inclusion professionals, Valerie Wilson, CEO and Founder of Essence Learning, and Sonia Quirino-Canales, Diversity and Inclusion Manager at H-E-B.

Valerie J. Wilson is the founder of Essence Learning, a business solution, focused on building personal, professional and organizational excellence through learning, coaching and strategic planning. Essence Learning collaborates with their clients to identify solutions that are best suited to develop, grow and maximize their performance.

For over two decades, Valerie has focused on leveraging diversity in the workplace to drive business results through a creative, innovative and highly talented workforce. She helps organizations to foster an inclusive workplace, using a systematic strategy that threads through the organization. The systematic approach includes hiring, coaching, developing and retaining top talent from diverse experiences, ethnicities, genders, abilities and cultures.

Valerie is a John Maxwell certified motivational speaker, professional coach and trainer. She is a Certified Diversity and Inclusion Professional, President of the Greater San Antonio Diversity Advisory Board and alumni Board Member of the Texas Diversity Council. As a community leader and D&I consultant, Valerie collaborates closely with the National Diversity Council, Texas-based corporations, non-profit organizations and community agencies. Together they build alliances, partnerships and leverage resources to nationally advance the work of diversity and inclusion.

Sonia Quirino-Canales is the Diversity & Inclusion Manager for H-E-B where she develops, implements and manages the company’s diversity and inclusion programming and strategies that align with H-E-B’s business goals. She is responsible for ensuring workplace diversity and inclusion awareness and education across Texas and works collaboratively with the company’s corporate and regional diversity leadership councils to execute signature events and strategic initiatives. Additionally, she executes the department’s charitable giving and works to strengthen relationships with diversity advocacy groups and community-based organizations.

Quirino-Canales currently serves on the Texas Diversity Council’s Greater San Antonio Advisory Board, the UT Dallas Diversity Advisory Council, she is a board member of the San Antonio Independent School District Foundation board and she is the Immediate Past Char of the Hispanic Women’s Network of Texas-San Antonio Chapter. She is a graduate of the Latina Leadership Institute of the Hispanic Chamber of Commerce and currently serves on the LLI Steering Committee. She received a bachelor’s degree in Communications from the University of Texas at San Antonio and a master’s degree in Organizational Leadership from Our Lady of the Lake University.  She is also a National Diversity Council Certified Diversity Professional.


$0.00 Member Ticket

$10.00 Non-member ticket